Press Release: Five Years Of Innovation In REEBOK CROSSFIT® NANO 5.0

Reebok celebrates five years of CrossFit® partnership and innovation with highly anticipated Reebok CrossFit Nano 5.0

reebok-crossfit-nano-5-v65894

In short

  • DuPont™ Kevlar® infused mesh upper for airflow and extreme durability
  • CMEVA for better cushion and an anatomical heal and footbed for a secure fit
  • Polyurethane NanoShell for an extra defense against midsole abrasion and support for the foot during heavy lifts
  • RopePro carbon rubber to withstand demanding CrossFit maneuvers
  • Raised outsole lug patterns for better surface area contact and improved traction
  • 3MM heel drop platform for improved stability during any WOD

Reebok, the leaders in CrossFit® product innovation and engineering, has marked its five year anniversary as official CrossFit footwear and apparel partner with the launch of the highly anticipated Reebok CrossFit Nano 5.0 – a training shoe that features Kevlar® material for protection and durability.

NANO5

Engineered specifically for the CrossFit athlete and developed in association with the CrossFit community, the Reebok CrossFit Nano 5.0 features a number of updates making it the ultimate training shoe. Reebok continues its on-going evolution in footwear for CrossFit with the introduction of Kevlar® material throughout the upper of the shoe for increased durability and abrasion protection.

kevlar

Specifically, Kevlar® features the innovative 360° BulletCage built for added protection and designed specifically to help endure the most challenging and diverse CrossFit WODs. It provides protection and durability with grip, traction, and stability while staying true to CrossFit’s mandate that the Reebok CrossFit Nano 5.0 is built on the empirical design spec of human movement.

nano5c

In addition to the revolutionary addition of Kevlar® material, the Reebok CrossFit Nano 5.0 boasts a newly engineered anatomical heel counter and foot bed with an R55 platform for additional high rebound and cushioning. The Reebok CrossFit Nano 5.0 also offers traction working alongside a full rubber sole with MetaSplit flex groove and heightened RopePro+.

Steve Weiss, Corporate Development at CrossFit, Inc.,commented: “We know how important it is for CrossFit gear to stand up to the rigors of constantly varied functional movements performed at high intensity while not interfering with performance. We work very closely with Reebok and the CrossFit community on footwear and apparel that continues to develop and evolve as the boundaries of fitness are pushed.”

nano5q

“As CrossFit workouts get tougher and CrossFit athletes get stronger – so too does the Reebok CrossFit Nano,” said Corinna Werkle, Head of Training at Reebok. “With the introduction of Kevlar material, we truly believe the Reebok CrossFit Nano 5.0 is our toughest shoe yet and can withstand even the harshest, toughest WODs.  At Reebok, we are hugely proud of our long-standing partnership with CrossFit; it has powered a huge range of innovative CrossFit apparel and footwear and the Reebok CrossFit Nano 5.0 is the latest landmark addition to the category.”

ropeclimb

“The Reebok CrossFit Nano 5.0 is our most innovative and supreme CrossFit specific shoe to date,” said Dan Hobson, VP of Footwear Design at Reebok. “With the inclusion of Kevlar material, which is known for its extreme strength and durability, we are sure that the Reebok CrossFit Nano 5.0 will become a firm favorite in boxes around the world. We have worked hard to design and produce a piece of footwear that puts the athlete’s needs first, and we are confident that the Reebok CrossFit Nano 5.0 is the shoe for all CrossFit athletes, from the bottom of a burpee to the top of a rope climb and everything in between”.

danbailey

Check out the 2015 Reebok CrossFit Games July 22-26 in Carson, California and at games.crossfit.com to see incredible athletes from around the world competing for the crown of Fittest on Earth while wearing the Reebok CrossFit Nano 5.0

Reebok CrossFit Nano.50 comes in Male and Female Version and  is available from 25th June 2015 in Singapore at Royal Sporting House at $179

Buy Online

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s