Press Release: Nike We Run SG 2013 Race Route Release

NIKE WE RUN SG 2013 RACE ROUTE INSPIRED BY RUNNER

We Run SG 2013 Details

Date:3 November 2013 (Sunday)

Time: 0715hrs
Venue: F1 Pit Building
Distance: 10km
Social Media Sharing: #justdoit

For the first time in Nike Singapore’s race history, runners will be empowered with the freedom to choose and define their own running experience. Inspired by runners, this year’s We Run Singapore race route will offer some of the most desired experiences that have been suggested by participants.

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The race will flag off from the F1 Pit Building, and feature a unique 10km route with various split points enabling runners to choose from a myriad of experiences on 3 November 2013.

Participants will get the freedom to exercise their choice at three
points of the race – 3.2km, 6.5km and 8.5km.

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Runners will find along the routes, different terrains, conditions, environments and atmosphere. Runners may make an adventurous choice to Go Off The Beaten Path or choose to Follow The Pack.

At the 6.5km mark of the route, runners will then get to opt for the environment they would like to run in, so they can Rule The City or Own The Park.

To finish the race their way, runners will then have the freedom to select their preferred tunes for the final stretch.

Regardless of the choices made, participants will get to run the race that is truly theirs.

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Alvin Soo, Country Marketing Manager, Nike Singapore, said, “We are confronted with rules and regulations everyday but runners at Nike We Run SG will have the freedom to make their own choices on race day. They will have a choice not to follow the pack. Instead, they will be designing their race and be rewarded with a race experience they can call their own.”

Interested runners may register online at http://www.nike.com/events/register/werunsg

Cheers! (:

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